Monthly Archives: May 2011

On Being A Brand

Value Proposition – Brandstorming – Value Pushing – Brand Extension – Brand Value These are five of the Top 100 Marketing Buzzwords you can expect to hear in 2011. All of them relate to an overarching term that has become … Continue reading

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The World has Changed & The Rapture Didn’t Happen

The world has changed and the rapture has not happened.  But, we are not talking about the end of the world – we are talking about the changes in the fields of public relations, branding and marketing. Follow the jump … Continue reading

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